Sean Merry

Sr Customer Success Manager @AB Tasty

Chicago, IL, US
MOBILE NUMBERS
+17•••••••90

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WORK HISTORY

Sep 2024 — Present

Sr Customer Success Manager @AB Tasty

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EDUCATION

2002 — 2006

Iowa State University - Ivy College of Business

Bachelor of Sciences, Marketing

SKILLS

SEOStrategyE-CommerceMobile MarketingBudgetingManagementMicrosoft OfficeLanding Page OptimizationSegmentationE-Commerce OptimizationSemPersonalizationData MiningQuantitative ResearchQuantitative AnalysisMarketing ResearchCustomer InsightMarket AnalysisEmail MarketingDigital MarketingProject ManagementAdvertisingAnalyticsForecastingCustomer RetentionCustomer AnalyticsPpcSearch Engine Optimization (SEO)Online MarketingA/B TestingProduct MarketingSubscriptionsQualitative ResearchConversion OptimizationCopywritingLeadershipTeam LeadershipSqlCustomer AcquisitionMultivariate Testing

ABOUT SEAN MERRY

With over ten years of experience in product management and product marketing, I have a passion for creating and optimizing subscription experiences that delight customers and drive revenue. At The Arena Group, I managed and improved the subscription flow for multiple brands, such as Sports Illustrated, TheStreet, Parade, and Men\'s Journal, by working closely with the MarTech and Engineering teams.Previously, I built an experimentation program from scratch at Los Angeles Times, transforming the business culture into a test and learn focused environment. I also developed new checkout and subscription center platforms that reduced friction and leveraged a flexible infrastructure. I have a strong background in personalization, CRM, digital marketing, A/B testing, artificial intelligence, and machine learning, and I enjoy collaborating with cross-functional teams and stakeholders to deliver solutions that make customers successful.

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