Swetha Polamreddy
Senior Product Marketing Leader @ Katana Graph
- Role
- Chief Marketing Officer at ShimentoX Technologies
- Location
- San Francisco, CA, US
- LinkedIn followers
- 500 followers
About Swetha Polamreddy
With 15 years of successful multi industry experience spanning across advertising, IT, semiconductors, education and fintech, Swetha is known to deliver practical solutions with highest value, quality and integrity. She is a management leader in program, product and marketing, experienced in utilizing voice of customer techniques and is focused on building consensus with proven ability to leverage data for informed insights. As a marketing leader Swetha is motivated to help B2B companies align their brand to customer needs by telling their stories in creative ways that resonates with clients, partners, and analysts. One of her strength is to turn complex technical offerings to outcome-based customer value propositions. Throughout her career both in the US and in India, she has successfully collaborated with cross functional teams - on interconnected projects, formulating strategies and defining project objectives. Always working like an entrepreneurial manager, she has built and led highly productive teams that can communicate, cooperate and create in an atmosphere of mutual trust and respect She holds an MBA, majoring in Marketing and Leadership Strategies from Indian School of Business, Hyderabad, and a Master’s in Electrical Engineering majoring in IC fabrication and Electronic Packaging from University of Arkansas. Areas of Expertise include- Demand Generation & Brand awareness through • Inbound marketing – blogs, social media campaigns, eBooks, SEO, webinars & more • Outbound marketing – email campaigns, tech events, news & PR, print ads among others • Account based marketing & sales enablement – Pitch-books, bullet cards, data sheets - Product roadmap development, planning, launch and execution - Pricing, promotion and GTM strategies for enterprise SaaS products- Identifying and establishing global strategic alliances and partnerships - Establishing and nurturing relationships with Analysts from Gartner, Forrester, HFS and IDC When not working, she loves spending time with family, cooking keto food and painting. She is actively raising funds for MaxLove Project, a nonprofit organization with a mission to increase the quality of life and reduce health risks for all children surviving cancer, both in treatment and beyond. At MaxLove She is also a certified momma mentor trained to listen with empathy and help families diagnosed with cancer to not just survive but to thrive.
Experience
Chief Marketing Officer
Jul 2024 — Present
Education
Jawaharlal Nehru Technological University
Bachelor of Technology (B.Tech.), Electrical and electronics engineering
Indian School of Business
Master of Business Administration (M.B.A.), Marketing and Strategy
University of Arkansas
Master of Science - MS, Electrical and Electronics Engineering
Otis College of Art and Design
Abstract & Still Life
Skills
- Cross-Functional Team Leadership
- Characterization
- Thin Films
- Team Management
- Management
- Business Analysis
- Semiconductors
- Requirements Analysis
- Project Management
- Business Strategy
- Ic
- Manufacturing
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