Sweta Panda
Product Marketing- TikTok| Ex- Amazon| Marketing and GTM| ecommerce| IIT Roorkee Grad
- Role
- Product Marketing Manager at Tiktok Shop
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Sweta Panda
With 10+ years of experience, I specialize in product marketing, program management, and GTM strategy in the eCommerce and retail industries. At Amazon, I lead product marketing for over five Gen-AI and LLM-based growth insight products across 10+ countries. My contributions include enhancing product adoption through impactful marketing campaigns and educational content, as well as defining product positioning and crafting customer-centric materials for sales enablement and market outreach. I am committed to delivering data-driven strategies, conducting competitive analyses, and aligning market insights to inform product roadmaps and messaging strategies. My expertise in GTM strategy, B2B commerce, and marketing execution enables me to support global field sales teams effectively, driving adoption and growth for innovative products.
Experience
Product Marketing Manager
Dec 2025 — Present · Seattle, WA, US
Education
Indian Institute of Technology, Roorkee
Bachelor's degree
Skills
- Revit
- Adobe Photoshop
- Drawing
- Powerpoint
- Microsoft Excel
- Data Analysis
- Microsoft Office
- Sql
- Sketching
- Architectural Design
- Statistical Modeling
- Statistical Data Analysis
- Regression Analysis
- Model Making
- Autocad
- Regression Models
- Photoshop
- Sketchup
- Sas
- Rendering
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