Swati Shanmugam

Product Manager | Turning Ideas into Impactful Products

Role
Product Manager at Collective Artists Network
Location
Bengaluru, KA, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Swati Shanmugam

Product Manager focused on solving customer problems through innovative solutions.I have experience building and scaling products across fintech and consumer-focused domains. With a strong foundation in software engineering and analytics, I bring a well-rounded perspective to every project, enabling data-driven decisions and effective product strategy optimization.I’m skilled at working in fast-paced environments, collaborating across teams to deliver scalable, high-impact solutions, and thrive at the intersection of technology, data, and customer-centric innovation. Open to new opportunities to build impactful products. Let’s connect! Reach out at s••••••••@gmail.com

Experience

  1. Product Manager

    Collective Artists Network

    Aug 2025 — Present · Bengaluru, IN

    Part of the R&D team, driving 0→1 B2C product initiatives and scaling early-stage concepts across consumer and internal platforms. Leading the 1→100 scale-up of a travel-tech product by revamping the entire existing app experience; redefined the product vision, authored the vision document and roadmap, and currently driving execution of core assets including curated experiences and AI-powered itinerary customization. Rebuilding the app’s location discovery page from scratch to improve content discoverability, personalization, and user engagement; collaborating closely with design, engineering, and growth teams for phased rollout. Spearheading development of an internal data intelligence platform to centralize and distribute insights from YouTube, Instagram, and other digital channels to sister business units; defining product requirements, evaluating API integrations (YouTube Data APIs, Meta/Instagram Graph APIs), and identifying build-vs-buy opportunities to reduce external analytics costs. Managing end-to-end sprint planning, backlog prioritization, and cross-functional execution across multiple concurrent R&D projects; ensuring structured delivery despite evolving product scope. Partnering with internal finance teams to support development of workflow and tracking tools using Zoho; translating business requirements into structured product flows to improve internal process efficiency.

Education

  • Kendriya Vidyalaya

    PCM with Computer Science

    2015 — 2016

  • SRM IST Chennai

    Bachelor of Technology - BTech, Software Engineering

    2016 — 2020

  • NextLeap

    Product Manager Fellow

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Swati Shanmugam — Product Manager at Collective Artists Network in Bengaluru, KA, IN | Unifers