Steve Waters

About Steve Waters

Managing Partner at Thinktiv. Co-founder of a leading consulting services business serving growth/PE investors and their portfolio companies, from buy-side due diligence to in-portfolio value creation. We\'ve built a reputation as leader in delivering product- and AI-centric growth strategies that accelerate profitable growth and deliver superior capitalization outcomes. Pre-Thinktiv: 20 year Chief Marketing Officer/CSO spanning B2B SaaS and technology-enabled services businesses, serving SMB to Enterprise businesses across vertical sectors and functional use cases. Early & later stage growth. Private & Public. PE-backed turnarounds. Trilogy Mafia (employee ~25): Led the verticalization of Trilogy Software\'s go-to-market motion in the early 90s. Co-led Trilogy\'s 1st industry sales team. Named one of three top Trilogy performers in 1994 and 1995. Career foundation - Tech investment banking, corporate finance, M&A, corporate development in SF/ValleyStanford Class of \'90

Experience

1. Investor Advisor

   Aceable

   Jan 2014 — Present · Austin, TX, US

   Headquartered in Austin, Texas, Aceable is a mobile education platform that offers accredited education anytime, anywhere. Replacing tired formats with dynamic content that’s easy-to-use across all platforms and devices, Aceable makes required education delightful and relevant. From its’ origins in driver’s ed-where it now has 70% of the Texas market-to the meteoric growth of real estate training, Aceable aims to empower tens of millions of people with the high-stakes education they need to accomplish their life goals and is consistently on city wide lists named one of the best places to work(Austin American Statesman and Austin Business Journal). Capital backers include Silverton Partners, Floodgate Fund, Next Coast Venture Partners, Wildcat VC, Nextgen Partners and the Capital Factory Fund.

Education

• Stanford University

  B.A., Sociology, Organizational Behavior

  1986 — 1990

Skills

• New Venture Formation
• Corporate Development
• Finance
• Go-to-Market Strategy
• Management
• Marketing Strategy
• Mergers & Acquisitions
• Entrepreneurship
• Marketing
• Venture Capital
• New Business Development
• Strategy
• Turnaround Strategy
• Business Development
• Start-Ups
• Leadership
• Product Marketing
• Analytics
• Strategic Partnerships
• Enterprise Software
• Saas
• Chief Marketing Officer