Swarnika Mazumder

About Swarnika Mazumder

Demonstrated history of working in the e-learning industry, contributing to the growth and success of the organization.• Successfully managed domestic and international Start-up Ventures, overseeing operations and driving business expansion.• Proven track record in customer management, ensuring high levels of customer satisfaction and retention.• Utilized marketing analytics to identify trends and optimize marketing strategies for improved business performance.• Implemented effective human resources practices, including recruitment, training, and employee development.

Experience

1. Sales and Marketing Manager

   Oracleerpguide.Com

   Jan 2026 — Present

   Driving strategic growth and business expansion for OracleErpGuide by leading end-to-end Sales, Marketing, Customer Success, and Corporate Training operations within the Oracle Fusion Cloud ecosystem.> Revenue & Growth LeadershipOwn the complete revenue engine — from demand generation to conversion, retention, and expansion. Design scalable sales frameworks, optimize funnel performance, and implement data-driven sales processes to ensure predictable and sustainable growth across B2C and B2B segments.> Customer Lifecycle & Retention StrategyLead post-sales strategy focused on customer experience, long-term retention, and lifetime value maximization. Establish structured engagement models to improve paid learner satisfaction and strengthen brand loyalty.> Marketing & Brand ArchitectureArchitect and execute integrated marketing strategies aligned with business objectives. Oversee performance marketing, digital growth initiatives, product positioning, and multi-channel campaign planning in the Oracle Fusion Cloud training space.> Team LeadershipLead and mentor cross-functional representatives across sales, marketing, and career assistance functions.> Corporate & Strategic PartnershipsManage enterprise client relationships and oversee end-to-end corporate training execution — including trainer acquisition, curriculum structuring, and Oracle Fusion SaaS demo environment enablement.> Performance & Systems OptimizationImplement structured reporting, CRM (Zoho, Freshworks), and analytics-driven decision frameworks using Excel and digital dashboards.Continuously refine marketing and sales systems to improve efficiency, scalability, and ROI.> Strategic Focus:Scaling OracleErpGuide into a high-performance, process-driven, and market-leading Oracle Fusion Cloud training organization through structured growth systems, operational excellence, and performance marketing leadership.

Education

• Indian Institute of Management, Shillong

  Master of Business Administration - MBA

• Auxilium Convent School

  International Business/Trade/Commerce

• St. Xavier's University

  Bachelor of Commerce - B.COM