Swapnil Lautre

Digital Marketing Manager | 10+ Years Exp. | Technical SEO | Adobe Analytics | PPC | Social Media | Meta Ads | Google Ads | LinkedIn Ads | Campaign Management | WordPress Development | Hubspot

Role
Digital Marketing Manager at Ascent Business Solutions
Location
Nagpur, MH, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Swapnil Lautre

I’m a Digital Marketing Manager with 12+ years of experience helping businesses turn…

Experience

  1. Digital Marketing Manager

    Ascent Business Solutions

    Jan 2024 — Present · Nagpur, IN

    Rebranding – Led and executed brand identity transformations to enhance visibility and market positioning.• Analyze PPC Ad Campaign Performance – Monitored and optimized PPC campaigns to maximize ROI and drive conversions.• Social Media Management – Developed and executed social media strategies to boost engagement and brand awareness.• WordPress Development – Designed, optimized, and maintained WordPress websites for improved user experience and SEO.• Collaborate with Cross-Functional Teams – Worked with designers, developers, and content teams to align marketing strategies.• Lead Generation Plan – Created and implemented data-driven strategies to generate high-quality leads.• Leverage AI and Automation – Integrated AI tools and automation to enhance marketing efficiency and decision-making.• Expertise in SEO, SEM, and Content Marketing – Developed and executed strategies to improve organic rankings, paid visibility, and content performance.• Google Tag Manager – Managed and optimized tracking implementations for precise data insights.• Conduct A/B Testing – Experimented with different variables to refine marketing strategies and improve conversion rates.• Multi-Channel Marketing Strategies – Developed integrated marketing campaigns across digital platforms for maximum reach.• Performance Marketing – Focused on ROI-driven campaigns to enhance customer acquisition and retention.• Google Ads – Managed and optimized Google Ads campaigns to drive targeted traffic and conversions.• Email Marketing – Designed and executed email campaigns to nurture leads and improve customer retention.

Education

  • IICC Nagpur

    Master of Computer Applications (MCA)

Skills

  • Landing Page Optimization
  • Search Analysis
  • Social Bookmarking
  • On Page Optimization
  • Online Marketing
  • Link Building
  • Social Media
  • Off Page Optimization
  • Google Webmaster Tools
  • SEO
  • Smo
  • Sem
  • Google Analytics
  • Keyword Research
  • Social Networking
  • Social Media Marketing
  • Microsoft Office
  • Blogging
  • Dermaxin, Dermaxin Reviews, Beauty
  • Search Engine Optimization (SEO)

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Swapnil Lautre — Digital Marketing Manager at Ascent Business Solutions in Nagpur, MH, IN | Unifers