Swapnil Khangar

About Swapnil Khangar

As an Associate Director - Client Success at Verticurl, I lead teams to drive client satisfaction and business growth by developing and executing strategic marketing solutions. With over 16 years of experience in campaign management, email marketing, account management, and marketing automation, my passion lies in transforming client goals into measurable, actionable results.In my current role, I oversee the success of a diverse client portfolio, ensuring that projects are delivered on time, on budget, and with maximum impact. I specialize in Campaign Management and Demand Generation, Database Marketing leveraging advanced tools like Marketo Engage, Adobe Campaign, Eloqua, Unica, Salesforce Data Cloud, Salesforce CRM to optimize client engagement and streamline marketing workflows. Through a focus on building strong relationships, I’ve been able to drive 20% revenue growth by nurturing existing accounts and securing contract renewals.I believe that great client success is rooted in clear communication, strategic thinking, and strong partnerships. By aligning client objectives with effective marketing strategies, I ensure that each project is not just completed, but drives real, sustainable results for the business.In addition to client success, I lead and mentor a talented team, fostering an environment of continuous improvement and innovation. With 9+ years of experience in people management, I excel at hiring, goal setting, and performance management, ensuring my team is always empowered to perform at their best.My experience in Agile project management allows me to streamline workflows and adapt quickly to shifting client needs. This ensures we stay ahead of the curve, consistently delivering exceptional results that exceed expectations.I’m always looking for new ways to connect with industry professionals and share insights on client success, digital marketing, and team leadership. If you’re interested in collaborating or discussing innovative marketing strategies, let’s connect!

Experience

1. Associate Director - Client Success

   Verticurl

   Sep 2024 — Present · Bengaluru, IN

   Cultivating strong, trust-based relationships with key clients, acting as their primary point of contact, conducting regular check-ins, providing strategic guidance, and proactively addressing concerns to enhance overall satisfaction and retention. Led end-to-end contract lifecycle management, including negotiations, renewals, scope amendments, and compliance governance, ensuring clarity on deliverables, SLAs, and mutual success metrics. Provided strategic consulting on omnichannel and email marketing initiatives, utilizing A/B testing, behavioral insights, and campaign performance data to enhance engagement and drive measurable results. Successfully executed key MarTech programs involving nurture program design, lead scoring models, and Account-Based Marketing (ABM), improving campaign effectiveness and marketing maturity. Delivered projects with precision by managing estimations, timelines, resource planning, and execution rigor—consistently achieving on- time, on-budget, and SLA-compliant outcomes. Designed and executed data-driven email marketing campaigns, leveraging dynamic segmentation, personalization, and automation workflows to improve conversion rates and ROI. Optimized campaign execution processes through effective use of marketing automation platforms (MAPs) such as Marketo, Adobe Campaign, Salesforce Marketing Cloud, Eloqua and Salesforce CDP—reducing operational friction and accelerating delivery cycles. Led end-to-end campaign execution using marketing automation platforms to streamline workflows, ensure timely delivery, and drive lead nurturing and retention—while aligning strategy with client objectives, brand standards, and industry best practices. Led cross-functional teams, managing hiring, goal setting, mentoring, and performance appraisals—building a scalable, high-performing team culture focused on continuous learning and delivery excellence.

Education

• Kala Ani Vanijaya Mahavidyalaya, Yavatmal. Maharashtra

  B.Com, A/C,Statistics, Economics, Business Management, I-Tax

  2002 — 2005

• Dr. Ambedkar Institutes of Management Studies and Research, Nagpur

  Master of Business Administration (MBA), Marketin and Finance

  2006 — 2008

Skills

• Team Management
• Quality Auditing
• Post Campaign Analysis
• Customer Relationship Management (Crm)
• Business Development
• Management
• Business Intelligence
• Sas
• Email Marketing
• Analysis
• Database Marketing
• Marketing
• Sql
• Databases
• Outsourcing
• Business Analysis
• Analytics
• Lead Generation
• Unica Affinium Campaign
• Team Leadership
• Campaign Management
• Crm
• Audience Segmentation
• Resource Management
• Strategy