Swaminathan Thiyagarajan
Assistant Manager @The Hindu
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WORK HISTORY
Assistant Manager @The Hindu
Chennai, IN
Responsible for revenue generation from educational institutions in Chennai, with a strong focus on client acquisition, retention, and upselling through tailored media solutions.*Spearhead special initiatives across Print and Digital, delivering impactful brand presence for educational clients.*Ideated and executed annual special feature properties in print, driving consistent client engagement and revenue.*Conceptualised a unique digital innovation for various schools & coaching centres, featured on The Hindu Digital – blending creativity with brand storytelling.
EDUCATION
AVC Polytechnic College - India
Diploma in computer engineering, Computer Systems Networking and Telecommunications
T.G.N.Higher Secondary School
HSc, Mathematical Biology
Government Higher Secondary School, Pandanallur
SSLC
Alagappa University, Alagappa Nagar, Karaikudi
Master of Business Administration - MBA, Marketing
Alagappa University, Karaikudi
Bachelor of Business Administration - BBA, Business Administration and Management, General
ABOUT SWAMINATHAN THIYAGARAJAN
Results-driven Sales professional with extensive experience in revenue generation, client acquisition, and strategic marketing initiatives. Proven expertise in handling advertising solutions across various verticals including Automobile, Education, BFSI, FMCG, Consumer Durables, and The Government of TN.Adept at developing and executing special initiatives in print and digital media, fostering client relationships, and driving business growth.
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