Svetlana Poladova
Marketing Director Popeyes, Category Management and Calendar Planning @Restaurant Brands International
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WORK HISTORY
Marketing Director Popeyes, Category Management and Calendar Planning @Restaurant Brands International
Miami, FL, US
Develop and implement strategies for different categories to drive brand growth. Responsible for ideation, development, testing, consumer research, and launching new menu items, as well as analyzing industry and consumer trends to identify product expansion opportunities.
EDUCATION
Northwestern University - Kellogg School of Management
Executive MBA, Marketing/Marketing Management, General
Santa Monica College
Semester Abroad, Investments and Securities
KIMEP
Bachelor of Business Administration (BBA), Accounting and Finance
SKILLS
ABOUT SVETLANA POLADOVA
TRANSFORMING CONSUMER INSIGHTS INTO SCALABLE BUSINESS STRATEGIES WITH GLOBAL IMPACTI am a Strategic Brand Builder and Global Marketing Leader with 15 years of experience at industry giants like Reckitt, Coca-Cola, and P&G, where I drove significant market expansions and brand scaling efforts. Currently advancing my skills with an Executive MBA at Kellogg, I excel in transforming consumer insights into effective global strategies. My leadership style focuses on empowering teams and optimizing brand and campaign management, driving revenue growth through innovative, integrated marketing solutions.
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