Silvia Vari
Account Director @Digital Angels
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WORK HISTORY
Account Director @Digital Angels
Roma, IT
Customers portfolio: Luiss Business School, Cassa Depositi e Prestiti, Regione Toscana, Fondazione Sistema Toscana - Visit Tuscany & Invest in Tuscany, DIE - Dip Informazione ed Editoria di Presidenza del Consiglio dei Ministri, Min Istruzione e Merito, Confindustria Dispositivi Medici.AIL, Fondazione Telethon. Amazon Business, Bibanca gruppo Biper, Cesare Fiorucci, Gamestop/Gamelife, I-Tech industries, Le Bebè, Merck Serono.Responsibilities- Management of the Accounts Department, including team coordination and strategic task assignment- Oversight of B2B and B2C projects, encompassing ATL (Above The Line), BTL (Below The Line), online, and offline campaigns- End-to-end project management, ensuring timely delivery and alignment with client objectives- Development of tailored solutions based on in-depth analysis of customer needs and business goals- Team building and mentorship programs adapted to varying levels of seniority, fostering growth and performance across the department.
EDUCATION
24ORE Business School
Executive Master , Project Management
Online
Corso, B2B e B2C - Digital Marketing
Sapienza Università di Roma
Scienze della Comunicazione, Institutional and Corporate communication
Liceo Classico Linguistico Gaetano de Sanctis
Diploma Maturità Liceo Classico Linguistico, Lingue e Studi Classici
SKILLS
ABOUT SILVIA VARI
I am a professional with 18 years of experience in client relationship management, customer care, and account management within advertising agencies. I am highly confident in managing client relationships and interact daily with C-level executives and business leaders across different industries.I am skilled in understanding client needs and identifying the most effective approach for each project.I also have extensive experience in team management, a role I have covered for the past 10 years. I truly enjoy mentoring junior team members, sharing my experience, and supporting them in developing new skills and competencies.I am a determined, detail-oriented, and committed professional with a strong creative mindset, which has consistently enabled me to deliver unconventional yet fully aligned solutions that meet business objectives.I have also built solid experience in managing communication strategies and online advertising.
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