Suzanne Carranza
Sr. Manager of Brand Equity & Communications at Water Pik, Inc.
- Role
- Sr Manager of Brand Equity & Communications at Water Pik, Inc
- Location
- Fort Collins, CO, US
- LinkedIn followers
- 500 followers
About Suzanne Carranza
Passion for building lifestyle brands. Experience working with global, power brands including Waterpik, Revlon, Vidal Sassoon, Bed Head, Dr. Scholl\'s, and Sunbeam in the Beauty and Wellness industries. Broad marketing experience across consumer insight research, brand equity, new product development, creative development, advertising, public relations, eComm, licensing, and digital communications.
Experience
Sr Manager of Brand Equity & Communications
Oct 2021 — Present · Fort Collins, CO, US
Oversee brand equity and communications including: brand purpose, communication strategy and creative, public relations, consumer research.
Education
Colorado State University
Graphic Design & Business Management
1987 — 1991
International Hair Academy
Operator License, Cosmetology/Cosmetologist, General
1991 — 1992
Park University
Bachelor of Science (BS), Business Administration and Management, General
1994 — 1996
Skills
- Product Marketing
- Social Media Marketing
- Sales
- Product Development
- Online Advertising
- Entrepreneurship
- Social Media
- Start-Ups
- Creative Direction
- Advertising
- P&L Responsibility
- Trade Shows
- Product Management
- Public Relations
- Business Strategy
- Retail
- Licensing
- Sales Support Tools
- Sales Management
- Brand Management
- Brand Development
- Marketing
- E-Commerce
- Strategic Planning
- Management
- P&L Management
- International Project Management
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