Suzanne Lemole
- Role
- Head of Field Marketing - Global Enterprise Growth Segment at Verizon Business
- Location
- New Providence, NJ, US
- LinkedIn followers
- 500 followers
About Suzanne Lemole
A skilled strategic marketing professional with demonstrated leadership abilities in…
Experience
Head of Field Marketing - Global Enterprise Growth Segment
Mar 2020 — Present
Led $24M Field Marketing Business Transformation Lever and strategy with Enterprise Intelligence for Acquisition Investment program and exceeded targets for revenue, opportunities and funnel for VBG. • Launched transformative Digital Selling program for Investment and Commercial Business segments; multi-channel digital program that improved social engagement with customers and generated 50% increase in new meetings with target accounts. Vertical industry focus for Enterprise Intelligence: Manufacturing, Retail, Healthcare, Sports & Venues, Media & Entertainment, Financial Services, Consumer Package Goods, Logistics & Transportation and Utilities. • Created over 30 successful ABM programs; one-to-one, one-to-few and one-to-many campaigns. Examples: C-level appointment setting programs, digital selling, events/webinars, email campaigns and industry roundtables. • Led the creation of customized prospecting content library of over 75 assets for sales leaders: emails, InMails, call scripts, LinkedIn posts, white papers, interactive landing page and customer decks by persona and across all key Verizon product pillars • Spearheaded the annual Integrated Strategic Marketing Plan process for Investment segment by aligning Product Marketing, Demand Gen, Sales, Sales Enablement, Legal and Creative Teams for Signature and Investment accounts. • Presented Field Marketing Leadership Updates to Senior VBG Leadership teams, All Hands Calls, Internal Video Broadcasts and Webinars with Customers. • Technology Focus: Digital Transformation, SaaS and Cloud Computing, Customer Experience- CX/DX, 5G/MEC, Fixed Wireless Access, Private Wireless, Network as a Service, Cloud, SASE, Security, Professional Services and Unified Communications/Blue Jeans videoconferencing. • Successfully completed the strategic direction and detailed tactics to execute on the McKinsey Consulting Business Case to accelerate growth. • Verizon Mentor & Recruitment Ambassador for Cornell University.
Education
Fairleigh Dickinson University
CFP, Certified Financial Planning Program
Cornell University
B.S., Communication
Duke University - The Fuqua School of Business
Executive M.B.A., Marketing
Stevens Institute of Technology
Master's Technology Management, Marketing
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.