Suzanna Caldwell-Bare
Digital Marketing Expert--Integrated Media Specialist--Customer Success Leader
- Role
- Media Supervisor at Team One
- Location
- Dallas, TX, US
- LinkedIn followers
- 500 followers
About Suzanna Caldwell-Bare
Strategic Paid Media and Communications Leader with 25+ years of experience developing…
Experience
Media Supervisor
Aug 2023 — Present · Dallas, TX, US
Develop and present media recommendations for Cathay Pacific and Metabo HPT. Ranging in budgets of $1M to $3M per campaign-Supervise planner to understand, implement, and manage strategy throughout the year-Stewardship over media POV requests from clients-Work closely with manager to research new partners/opportunities and help develop communication goals-Carry out buying strategies and negotiate media to maximize investment ROI-Create monthly campaign reports as well as campaign recaps-Analyze analytics to optimize plans with partners/placements/tactics.
Education
DePaul University
Masters of Arts, New Media Studies
2009 — 2011
The University of Texas at Austin
Bachelor of Science, Radio-Television-Film
1994 — 1996
Skills
- Digital Media
- Promotions
- Graphic Design
- Sales
- Email Marketing
- Marketing Strategy
- Online Advertising
- New Media
- Video Production
- Broadcast
- Online Marketing
- Editing
- Market Planning
- Digital Marketing
- Newsletters
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