Sutapa Banerjee
Digital Marketing Strategist | Build Brands with Content, SEO & Paid Campaigns
- Role
- Digital Marketing Manager at Itsweb
- Location
- Kolkata, WB, IN
- LinkedIn followers
- 500 followers
About Sutapa Banerjee
Engaging with the target audience through online channels. Executing and supervising…
Experience
Digital Marketing Manager
Aug 2019 — Present · Work from home, US
Develop and implement strategies for marketing with digital channels, including:• Websites and Social Media• SEO/SEM• Email Marketing• Online Advertising• Paid Advertising• Online video• Perform keyword research and website audits.• Track and report on marketing performance.• Develop and execute integrated marketing campaigns.• Develop, manage, and optimize online ad campaigns.• Develop and manage social media and email marketing campaigns.• Create and manage websites.• Develop and manage online brand strategies.• Grow and maintain relationships with advertising, social media, media, and PR agencies.• Collaborate with other departments and cross-functional teams.• Engage in social media and community-building activities.• Develop and implement SEO/SEM strategies.• Identify and prioritize new opportunities.• Perform digital marketing activities including creating and executing PPC and SEO strategies, managing social media, and copywriting.• Analyze customer behavior, needs, and pain points to provide ongoing insight and recommendations.• Develop and execute web-based marketing campaigns.• Creatively develop and execute campaign marketing strategies and programs.• Meeting with company leaders to discuss digital marketing goals.• Reviewing a company\'s digital marketing strategies to identify areas for improvement.• Developing new marketing campaigns for publication on digital platforms.
Education
Lake School for Girl's
Higher Secondary
2002 — 2004
Jadavpur Girl's High School
Madhyamic
1990 — 2002
Asutosh Collage
Bachelor's degree
2004 — 2007
University of Calcutta
Master's degree
2007 — 2009
Skills
- SEO
- Smo
- Google Webmaster Tools
- Brand Development
- Sem
- Email Marketing
- Social Bookmarking
- Google Adwords
- Analytics
- Blogging Software
- Ppc
- Social Media Marketing
- Keyword Research
- Html
- Press Releases
- Search Engine Submission
- Affiliate Marketing
- Blogging
- Adwords
- Google Analytics
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