Sushenjit D.

About Sushenjit D.

Senior Creative Director with 25+ years of experience across advertising agencies, brand communications, and experiential marketing environments, delivering integrated campaigns for corporate and enterprise clients.Extensive background in:• Above-the-line & below-the-line campaigns• Brand identity & communication strategy• Experiential & event-led brand activations• Cross-channel campaign execution• Corporate & IT industry client servicingLed multidisciplinary teams including art, copy, production, digital, fabrication, and vendor ecosystems to deliver projects from concept to execution.Owned full-cycle delivery responsibilities including:• Project planning & execution frameworks• Timeline governance & milestone tracking• Budget control & cost optimisation• Stakeholder communication (CXO / marketing heads / procurement)• Risk mitigation & on-ground crisis handlingCurrently strengthening structured execution capabilities through theGoogle Project Management Certificate, integrating Agile methodologies and enterprise project governance principles into creative operations.Blending strategic creativity with structured delivery discipline to drive scalable, predictable outcomes in high-pressure environments.

Experience

1. Associate Creative Director

   TEAM RUSTIC Private Limited

   Mar 2013 — Present · Navi Mumbai, IN

   Lead creative strategy and execution for BFSI accounts such as ICICI Bank, Axis Bank, Aditya Birla Capital, and Tata Mutual Fund.Deliver 360° campaigns spanning branding, print, digital, motion graphics, and events.Manage and mentor a multidisciplinary team, ensuring quality, timelines, and brand consistency.Integrate AI-assisted creative tools to enhance productivity and design output.Oversee end-to-end print production, including color correction and vendor coordination.

Education

• LearnTube

  Certification, Generative AI Assessment

• University of Mumbai

  Bachelor of Arts - BA, Art/Art Studies, General

• Coursera

  Foundations of Project Management, Foundations of Project Management

• Edit Institute of Graphics

  Diploma, Computer Aided Image Editing

• University of Mumbai

  Bachelor's degree, History

• Udemy

  Certificate, Brand Communications Strategy Masterclass

• Google

  Google Foundations of Project Management, Foundations of Project Management

• Indian Institute of Technology, Delhi

  Executive Development Programme, Production & Operation Management

  2011 — 2012

Skills

• Outsourcing
• Pre-Press
• Photography
• Typography
• Scanners
• Graphic Design
• Publishing
• Production
• Magazines
• Graphics
• Print Production
• Posters
• Packaging
• Photoshop
• Creative Direction
• Quarkxpress
• Advertising
• Promotions
• Adobe Creative Suite
• Illustrator
• Logo Design
• Illustration
• Corporate Identity
• Layout
• Brochures
• Customer Relations
• Digital Media
• Indesign
• Art Direction
• Brand Development
• Retouching
• Concept Development
• Newsletters
• Wordpress
• Editing
• Marketing Communications
• Mac
• Corporate Branding
• Corporate Communications
• Microsoft Office