Sushanth Ravikumar

About Sushanth Ravikumar

As a strategic marketing and growth leader across Fintech, Travel Fintech, E-Commerce, FMCG, Fintech and Travel, I help businesses build powerful brands, unlock scale, and deliver sustainable customer growth. A proven record in delivering results across high growth startups and traditional business.I\'ve led marketing, revenue, and category growth mandates at scale - across Flipkart, Niyo, MPL and Britannia - delivering measurable outcomes such as:• 30% customer growth with 50% CAC reduction at Niyo• Pioneered AI tools adoption across marketing for driving cost efficiencies and execution excellence• Built and scaled multiple consumer categories at Flipkart, delivering significant business impact - 100% growth in customer acquisition for Flipkart through Fashion over 4 years - 60% growth in new customers for Large Appliances over 2 years - 700 bps increase in TOM post new positioning for Furniture - End to end marketing owner for the first 2 Big Billion Days (2014, 20•••20%+ achievement on GMV and customer metrics over 2 years• Launched global market entries for MPL (SEA + US)What sets me apart is my ability to integrate storytelling, data, and design thinking to solve business problems at scale. I’ve coached leaders, advised early-stage startups on GTM, and built high-performing marketing orgs from scratch.As a certified coach and consultant, I work with founders and CXOs to shape brand strategy, sharpen value propositions, and accelerate growth.Open to: Leadership roles (CMO/Head of Brand/Marketing) Interim CMO & Advisory roles Brand, GTM, and category growth consultingBonus: I track tigers and tell stories through my camera lens - merging creativity with insight, both in the wild and in the boardroom.Whether it’s driving growth, coaching leaders, or tracking tigers in the wild - my work is driven by curiosity, empathy, and storytelling. s••••••••@gmail.com Instagram: of Expertise include:Building strong brands, Brand P&L, Brand Strategy and Development, Crafting winning consumer value propositions, CRM, Creating high performance teams, Customer Growth strategy, Digital Media, Marketing Operating Plans, Media Strategy, Marketing Measurements, Large scale campaign architectures, Performance Marketing, Private Labels, Research and Insights, Shaping new category behavior.

Experience

1. Marketing Consultant

   MIRA Money

   Oct 2025 — Present

Education

• Indian Institute of Management, Lucknow

  Post Graduate Diploma in Management (PGDM)

Skills

• Channel Management
• Claims Management
• Management
• Distributed Team Management
• Brand Activation
• Team Management
• Trade Marketing
• Sales Management
• Team Leadership
• Digital Marketing
• Modern Trade
• Distribution Management
• Retail
• Merchandising
• Business Strategy
• Competitive Analysis
• Product Development
• Analysis
• Marketing
• Brand Management
• Channel Partners
• Brand Commercial
• Key Account Management
• Market Research