Sushant Phapale
Market Research Professional | Research & Data Analysis | Client Reporting & Strategic Insights | MBA (Marketing)
- Role
- Market Research Analyst at Predictiv
- Location
- Pune Division, MH, IN
- LinkedIn followers
- 500 followers
About Sushant Phapale
I am a Market Intelligence and Analytics professional with 4+ years of experience…
Experience
Market Research Analyst
Jul 2025 — Present · Pune, IN
Perform competitive intelligence to track competitor strategies, market positioning and industry trends, delivering actionable insights that shape go-to-market (GTM) strategies and client campaigns- Execute market sizing frameworks to identify high-potential market segments, support strategic targeting decisions and business growth decisions- Develop Target Account List (TAL) reports by integrating technographic, firmographic and market potential data to prioritize outreach for sales and marketing teams- Analyze post-campaign performance data (reach, engagement, lead conversion, ROI) to evaluate effectiveness and recommend optimization strategies that refine GTM execution- Design, automate dashboards and reports using Infogram, Power BI & Excel to visualize campaign metrics, market trends and competitor insights for business planning- Prepare wrap reports consolidating analytical findings, market research insights and actionable recommendations to guide internal stakeholders and client strategy- Collaborate with cross-functional teams including data engineers, marketing, QA and delivery to ensure data accuracy, completeness, and timely reporting for GTM initiatives- Translate complex data into visual storytelling assets that empower sales enablement, executive decision-making and strategic market positioning.
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