Sushant Kumar

About Sushant Kumar

2 / 2 As a Marketing Team Leader, I provided mentoring and coaching to my team, helping them build knowledge and skills. I managed campaign onboarding, pixel implementation, and API integration across various tracking and reporting platforms. Through successful digital marketing campaigns, I achieved increased website traffic and consistently met revenue targets by executing comprehensive marketing plans. I maximized marketing ROI through effective budget allocation and resource utilization. I analyzed and reported on KPIs to demonstrate the success of our campaigns. I successfully delivered mobile, web, and branding campaigns for domestic and international clients across multiple channels, including Email, Whatsapp, Affiliates, YouTube, Google Ads, and programmatic advertising. I also have a basic understanding of SEO, Email marketing, Whatsapp marketing, Google Ads, and Programmatic. I focused on growing our affiliate base, maintaining strong relationships, and amicably resolving any conflicts. I coordinated closely with clients to understand their requirements and optimized campaigns accordingly to ensure client satisfaction.

Experience

1. Affiliate Manager

   Vihit Digital

   Jul 2023 — Present · Gurugram, IN

Education

• West Bengal University of Technology, Kolkata

  Bachelor of Technology - BTech, Electrical Engineering Technologies/Technicians

  2007 — 2011

• Holy Mission High School

  AISSCE, PCM

• Central Public School

  AISSE