Susan Wakefield dal Porto
Managing Director @Mk Partners
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WORK HISTORY
Managing Director @Mk Partners
Chicago, IL, US
Providing leadership in Cause Marketing, Social Innovation and Non-Profit Consulting with particular focus on building partnerships and helping change organizations increase their impact, engage stakeholders more powerfully and raise their visibility.Most recently providing strong leadership in diversity, equity and inclusion creating a new program for high school students and young adults, called \"The Justice Generation, creating a learning and action journey toward equity and racial justice.
EDUCATION
Brigham Young University
Bachelor's Degree
Brigham Young University Marriott School of Business
Master's
SKILLS
ABOUT SUSAN WAKEFIELD DAL PORTO
Susan is working at the intersection of community building, social innovation, narrative leadership, marketing communications. She works to build partnerships between non profit and corporate organizations. She is also a marketing and communications expert, with broad experience in B-to-B, consumer and non-profit marketing and philanthropy. She is particularly adept at spotting opportunities for organizations and building marketing strategies and tactical plans around those opportunities. She brings high impact to an organization through her ability to build new initiatives that help organizations have greater social impact. In addition, Susan is an award winning writer and journalist - with published articles in scholarly journals, specialty magazines, as well as written copy for websites, sell sheets, press releases, case studies and white papers. Susan\'s work as been described as \"A+ reporting\" and she has received recognition at the Wisconsin Writer\'s Conference. Specialties: Strategic Planning, Visioning Leadership Development, Community Building Storytelling - crafting relatable, compelling story content Marketing - Branding, Positioning, Reputation Management, Strategy Market Research - Surveys, Focus Groups, Competitive Research Direct Marketing - Media Planning, Mailing list expertise Communications, PR, Journalism, Writing & Editing Vendor selection & management - ad agencies, web and PR consultants
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