Susan Sparling Hay
Marketing, Sales & Events. Connecting people to products, services and relationships to enhance their life and grow their business.
- Role
- Sales and Marketing Specialist at Costco Wholesale
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Susan Sparling Hay
Offering a tradition of performance excellence in marketing, profit-driven sales…
Experience
Sales and Marketing Specialist
Sep 2017 — Present · Columbus, OH, US
Hired to increase membership sales by: uncovering new trends, identify new member markets segments and develop a marketing strategy to increase revenue.• Leveraged telemarketing skills and software to uncover market saturation and needs within the local business community.• Identified market partnerships to expose volume sales opportunities for team, and fostered a selling relationship between Costco’s volume sales representative, product manufacture, vendor and client.• Educator for existing members to increase loyalty, increase services used and secure auto renewal for new and existing business members.• Marketing and events coordinator to book on site events with area businesses to grow membership base and promote a “Costco First” buying culture and relationship within our assigned business territory.
Education
University of Cincinnati
Bachelor’s Degree in Liberal Arts Program (attended), Liberal Arts and Sciences/Liberal Studies
Spring Arbor University
Bachelor's Degree in Business, Organizational Management Leadership (attended)
PENNSYLVANIA INSTITUTE OF CULINARY ARTS
Associate’s Degree, Specialized Business and Restaurant Management
1995 — 1997
Skills
- Cost Control
- Wedding Planning
- Exceeding Expectations
- Team Management
- Fine Dining
- Customer Experience
- Special Events Production
- Budgets
- Hospitality Management
- Employee Training
- Event Management
- Private Dining
- Banquet Sales
- Hospitality Industry
- Banquets
- Recruiting
- Menu Development
- Food Preparation
- Event Planning
- Alcoholic Beverages
- Labor Cost Management
- Catering
- Inventory Management
- Revenue & Profit Growth
- Mentoring
- Inspiring Leadership
- Business Development
- Receptions
- Coaching Staff
- Inside Catering
- Restaurant Management
- Customer Service Management
- Beverage Cost
- Restaurants
- Exceeding Customer Expectations
- Banquet Operations
- Servsafe
- Hospitality
- Strategic Planning
- Customer Satisfaction
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