Susan Sabanos
Insight Impact | Business Growth | Team Excellence | Client Commitment
- Role
- Vice President Research & Strategy at Opinions Ltd
- Location
- Irvine, CA, US
- LinkedIn followers
- 500 followers
About Susan Sabanos
Susan Sabanos is a high performance market insights and strategy executive who has led engagements with prominent companies including Danone, Impossible Foods, E&J Gallo, Peet\'s, Albertsons, Target, Unilever, Converse, GAP, United Healthcare and Microsoft. Track-record for delivering evidence-based, consumer-driven strategy for innovation, product development, branding, communications and omni-channel shopper insights, including global markets, Expertise in framing the fundamental business question and applying consumer insights and market intelligence to achieve results. Innovator who thrives on initiating new and better ways to understand consumers. Early adopter of digital-first, in-the-moment research tools.Executive leader well-versed in what it takes to manage and grow a consultative organization to achieve financial results, high-performance teams, business expansion and outstanding client service.
Experience
Vice President Research & Strategy
Jan 2024 — Present · Los Angeles, CA, US
Education
Texas McCombs School of Business
MBA, Finance/Marketing
Guilford College
Bachelor of Arts - BA, French Language and Literature
Skills
- Market Research
- Client Relations
- Quantitative Research
- Analytics
- Multicultural Marketing
- Competitive Analysis
- Market Intelligence
- Cross-Functional Team Leadership
- Competitive Intelligence
- Marketing Strategy
- Consumer Insights
- Product Development
- Innovation Research
- Segmentation
- Leadership
- Advertising Research
- Qualitative Research
- Customer Insight
- Market Analysis
- Management
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