Susan Packal

Building the Modern Legal Function | AI Enablement | Advisory Board Member | Executive Advisor

Role
Advisory Board Member at Brightflag
Location
Reno, NV, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Susan Packal

Legal operations is at an inflection point. AI is not a future consideration. It is a current operating decision, and most legal functions are not ready for it.I have spent 20 years building legal functions from scratch at companies like Uber, eBay, Twilio, Atlassian, and now Avalara, through hypergrowth, restructuring, and transformation. That experience gives me a specific point of view: operational maturity is what separates legal teams that lead from those that react.My focus now is on what comes next: how legal functions adopt AI thoughtfully, build durable infrastructure, and evolve from cost centers to strategic assets. I work at the intersection of strategy, technology, and organizational design.I also advise and speak on legal ops maturity, AI enablement, and building high-performing legal teams. My team was recognized as Legal Innovators by Running Legal Like a Business in 2025.If you are a GC, legal ops leader, or technology company navigating this shift, I would like to be in conversation.

Experience

  1. Advisory Board Member

    Brightflag

    Jul 2024 — Present

Education

  • University of Tennessee, Knoxville

    BACHELOR OF ARTS, Sociology

Skills

  • Team Leadership
  • Human Resources
  • Thought Leadership
  • Culture Change
  • Organizational Development
  • Employment Law
  • Hris
  • HR Policies
  • Workforce Planning
  • HR Consulting
  • Process Improvement
  • Cross-Functional Team Leadership
  • Data Analysis
  • Recruitment/Retention
  • Workload Assessments
  • Project Management
  • Risk Analysis
  • Recruiting
  • Applicant Tracking Systems
  • Project Implementation
  • Talent Management
  • Risk Assessment
  • Coaching
  • Financial Reporting
  • Peoplesoft
  • Interviewing
  • Strategic Plan Implementation
  • Employee Engagement
  • Training
  • Employee Management
  • Organizational Structure
  • Metrics Reporting
  • Program Management
  • Interviews
  • Leadership Development
  • Professional Development Programs
  • Operational Excellence
  • Personnel Management
  • Leadership
  • Budget Process

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Susan Packal — Advisory Board Member at Brightflag in Reno, NV, US | Unifers