Susan McQueeny Scholes
Kappa Kappa Gamma
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WORK HISTORY
@Kappa Kappa Gamma
Honored to lead as the volunteer Marketing Chair for the Kansas City KKG Holiday Homes Tour. We are celebrating our 75th year of this amazing annual event! Proceeds from the tour support the KKG Foundation and wonderful KC-based charities by offering exclusive access to beautiful homes in the heart of the Kansas City Metropolitan area. Leading the transformation of our tour by modernizing our- Branding- Website- Social Media- Advertising- PR Plan- Benefactor EngagementThis year our tour will run December 1-3, 2026. Watch for updates soon!
EDUCATION
The University of Kansas
BS, Journalism/Business Communications
SKILLS
ABOUT SUSAN MCQUEENY SCHOLES
Driving Growth, Client Success, and Team Excellence. I am motivated by leading teams that are making a meaningful impact on every stage of the client journey, guiding prospects from their initial engagement to becoming loyal clients and ultimately passionate advocates for our products. Proven track record as a strategic, results-driven marketing executive that leads integrated marketing strategies that fuel demand, elevate brand awareness, and drive revenue in dynamic, high-growth environments. Adept at building and scaling high-performing cross-functional teams, architecting innovative marketing plans, and steering positioning and messaging to reflect unique value propositions. Known for forging strong partnerships to align marketing, product, and sales initiatives, optimizing lead generation, and delivering measurable business outcomes.Brand strategy and evolution to drive global awarenessDemand generation and continual optimizationMulit-brand portfolio managementLarge-scale event strategy and execution Content strategyCross-functional team leadership and collaborationMarket research and client insightsInternal and external communications/PRClient retention and growth strategyData-driven decision making Budget management with ongoing ROI analysis
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