Susan Chu
Product Marketing
- Role
- Lead Product Marketing Manager at AT&T
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
Advertising & MarketingView LinkedIn profile
Experience
Lead Product Marketing Manager
Nov 2020 — Present
Drive strategy for Proactive Retention Test & Learn Campaigns- Manage offer decisioning and effective marketing to generate lift in sales and churn benefit- Develop lifecycle management journey for Wireless and BB/Fiber customers
Education
Pepperdine Graziadio Business School
Master's Degree, MBA, Pepperdine Graziadio School of Business
2012 — 2015
University of Southern California
Fine Arts-Graphic Design, Graphic Design
2000 — 2004
Skills
- Brand Development
- Marketing
- Account Management
- Brand Management
- Marketing Strategy
- Integrated Marketing
- Retail
- Budgeting
- Sales
- Business Development
- Digital Marketing
- Sales Operations
- Advertising
- Management
- New Business Development
- Product Development
- Budgets
- Sales Management
- Project Management
- Social Media
- Social Media Marketing
- Marketing/Sales
- Marketing Communications
- Web Design
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