Susan Casella
SaaS | Product Marketing | Industry Marketing | FinTech | HRTech | Hospitality Tech
- Role
- Product Marketing, Solution and Vertical Marketing at Paylocity
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Susan Casella
Results-driven senior marketing leader with a proven track record of creating and executing comprehensive go to market strategies and programs that increase increase pipeline, revenue and thought leadership. I’m passionate about building strong and collaborative cross-functional relationships, understanding customer challenges and needs, and promoting customer successes.
Experience
Product Marketing, Solution and Vertical Marketing
May 2025 — Present
Education
New York University
B.A., Org Behavior and Communications
Gonzaga University
Certificate in Digital Marketing
Skills
- Program Management
- Cloud Computing
- Lead Generation
- Customer Acquisition
- Integrated Marketing
- Management
- Go-to-Market Strategy
- Competitive Analysis
- Creative Direction
- Digital Marketing
- Content Management
- B2b
- Direct Marketing
- Strategic Partnerships
- Leadership
- Thought Leadership
- Marketing Management
- Market Analysis
- Sales
- Email Marketing
- Product Launch
- Segmentation
- Product Marketing
- Cross-Functional Team Leadership
- Brand Awareness
- Marketing Strategy
- Enterprise Software
- Sales Management
- Professional Services
- Project Management
- Strategic Planning
- Crm
- Demand Generation
- Account Management
- Marketing
- Public Relations
- Saas
- Online Marketing
- Content Development
- Strategy
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.