Susan McLain
Global Brand Management | Senior Marketing Leader | General Management | Entertainment | Consumer Products
- Role
- SVP, Dc Global Brand and Franchise at Warner Bros. Discovery
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Susan McLain
As a senior brand and marketing executive in the entertainment and consumer products space, I deliver consumer-focused plans that drive long-term growth, viability, and commercial value for IP, brands, franchises, and products. With over 20 years of experience in the entertainment, consumer products, and retail industries, I have championed global business challenges with innovative strategies and needle-moving go-to-market plans for some of the best brands in the world. I love to take ideas from concept to execution, leveraging my skills in marketing campaign management, digital media, and creative strategy. I have built marketing organizations from the ground up, run multi-billion dollar businesses, launched digital platforms, and developed compelling strategies and action plans that have re-ignited businesses onto multi-year growth trajectories. I embrace change and disruption, solving problems and motivating teams to push through challenging situations. I enjoy working with my team to activate around a common goal and achieve what may seem impossible.
Experience
SVP, Dc Global Brand and Franchise
Aug 2024 — Present · Burbank, CA, US
Education
San Diego State University
Bachelor of Arts - BA, Journalism Major, Sociology Minor
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