Susan Lomax
AVP Corporate Communications @Royal Caribbean Group
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WORK HISTORY
AVP Corporate Communications @Royal Caribbean Group
Miami, FL, US
Lead corporate communications strategies to protect and enhance the company\'s reputation focused on executive communications, employee communications including crew communications (total global population corporate content, and social media. Partner cross-functionally to align narrative with business strategy, culture, and transformation goals. Leading effort to maintain AI narrative authority.
EDUCATION
Miami University
Bachelor of Arts (B.A.), Communication
SKILLS
ABOUT SUSAN LOMAX
I am an enterprise communications executive with deep experience shaping global narrative, corporate reputation, and organizational culture for leading consumer, entertainment, and travel brands. My career spans Royal Caribbean Group, Universal Orlando, Paramount, and the Women’s Tennis Association, with responsibilities that include executive communications, corporate narrative, brand strategy, culture leadership, crisis response, brand PR, and internal and frontline communications for workforces exceeding employees.I advise leaders through transformation, growth, and complex change, ensuring communications sharpen strategic clarity, accelerate performance, and strengthen institutional trust. My work routinely integrates brand, business strategy, and stakeholder engagement, creating unified narrative systems that support long-term value creation.Core areas of focus include- Enterprise narrative and reputation strategy- Executive visibility & thought leadership- Culture and employee engagement- Crisis and issues leadership- Transformation and change communications- Multi-brand alignment and portfolio storytelling- AI-enabled narrative governance and content systemsI am passionate about building high-performing teams and modern communications organizations that show up with purpose, empathy, and discipline. My approach combines strategic rigor with creative storytelling and a deep commitment to helping leaders communicate with authority and authenticity.In today’s AI-driven environment, I am focused on establishing frameworks that safeguard narrative integrity, advance reputation, and ensure consistent, trusted storytelling across platforms.I welcome opportunities to connect with leaders shaping modern organizations and driving meaningful change.
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