Susan Goodsell

About Susan Goodsell

A career full of unique experiences — that’s what I’ve enjoyed in more than three decades stepping through the doors to new opportunities. From interior designer to project manager, entrepreneur to insights consultant, each position allowed me to build on skills I already had and take chances with completely new experiences.

Experience

1. Senior Insights Consultant

   Aflac

   Feb 2023 — Present · Columbus, GA, US

   Responsible for providing impactful insights to the related business units from three key constituencies - customers, sales force and employees - to improve their experience with the company. Conducts market research, gathers data, and uses analysis techniques to discover meaningful results. supports U.S. Operations clients with strategic customer insights through the use of innovative tools including online communities, XM Discover and Qualtrics and other industry partners. Leverages Aflac’s Benefits365 community advisory panel made up of accounts, customers and consumers to gain insights, keep abreast of industry trends and track the appetite for change over time and across demographics.

Education

• Middle Tennessee State University

  Master of Arts (M.A.)

• University of Georgia

  Principles of Market Research Course

  2020 — 2020

• Eastern Kentucky University

  BS

Skills

• Research
• Insurance
• Editing
• Management
• Team Building
• Newsletters
• Strategic Communications
• Leadership
• Entrepreneurship
• Social Networking
• Event Management
• Employee Engagement
• Project Management
• Strategic Planning
• Technical Writing
• Leadership Development
• Corporate Communications
• Public Speaking
• Marketing
• Public Relations
• Internal Communications
• Media Relations
• Strategy
• Employee Benefits
• Marketing Communications
• Event Planning
• Powerpoint
• Advertising
• Social Media
• Nonprofits