Susan Dawson
- Role
- Marketing Communications and Operations Leader at EROAD
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
About Susan Dawson
As a marketing communications and operations leader at EROAD, I leverage my 20+ years of marketing experience to develop and execute data-driven strategic marketing plans that support business objectives and deliver results. EROAD is a leading provider of transportation technology solutions that improve safety, compliance, and performance for fleets and drivers. Core competencies include communications strategy, integrated marketing, PR, brand, and content. I manage multimillion dollar budgets and vendor and partner relationships across these functions. I also run my own marketing consulting business, Dawson Marketing, where I offer marketing services for start-up, small, SMB, and Enterprise-sized companies across various industries and geographies. I am a customer-focused, results-oriented, and innovative marketing leader.
Experience
Marketing Communications and Operations Leader
Aug 2021 — Present · US
Lead marketing communications functions, marketing operations, martech stack investments, messaging strategies, public relations strategy, corporate events and experiences, brand, website, social, content, and more
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