Suryansh Goel

About Suryansh Goel

As a passionate Data Scientist with over 4 years of experience working on cutting-edge analytics and AI solutions, I specialize in transforming complex data into actionable insights that drive business growth. My journey spans advanced forecasting models, pricing optimization, promotions, demand forecasting, and new product innovation.At Tiger Analytics, I’ve contributed to projects across diverse industries, delivering impactful solutions such as: Trade Promotion Optimization (TPO) models that fine-tune promotional strategies to maximize ROI and optimized marketing spend Market Mix Modeling frameworks to quantify the effectiveness of marketing channels and media spends SKU optimization initiatives that balance assortment, pricing, and inventory planning for improved profitability New Product Innovation Incrementality analysis to assess how new offerings impact existing products and drive growth ETL frameworks and data integration solutions using Azure Databricks and Data FactoryI’m adept at: Building robust forecasting models to guide strategic planning🧠 Implementing Bayesian regression and other probabilistic techniques for model tracking and uncertainty quantification Architecting automated pipelines using Azure ML, Databricks, and Data Factory, ensuring reproducibility and scalability Designing experiments and causal inference frameworks to isolate incremental lift and measure true business impact🤝 Collaborating with stakeholders across marketing, supply chain, and finance to translate analytical insights into actionable strategiesDriven by curiosity and problem-solving, I’m passionate about turning data into trusted solutions that enhance operations and create long-term value. I’m eager to contribute to teams where analytical rigor and strategic thinking come together to solve real-world challenges.Let’s connect if you’re focused on leveraging data to refine pricing strategies, improve promotions, or drive product innovation with measurable outcomes!

Experience

1. Data Scientist

   Tiger Analytics

   Jan 2024 — Present

Education

• National Institute of Technology Hamirpur-Alumni

  Bachelor of Technology - BTech, Mechanical Engineering

  2017 — 2021