Surya Prakash
Deputy General Manager @Cohance Lifesciences
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WORK HISTORY
Deputy General Manager @Cohance Lifesciences
Hyderabad, IN
S.E.Asia & India
EDUCATION
Indira Gandhi National Open University
Master of Business Administration (MBA), Marketing
ABOUT SURYA PRAKASH
Developing and overseeing the marketing strategy for Cohance Lifesciences Ltd, for Southeast Asian countries, CIS & Russia and APAC (INDIA) markets which revolves around promoting pharmaceutical products. Developing strategic and tactical plans to achieve marketing objectives, including brand planning and strategy development. Evaluating the effectiveness of promotion and advertising programs and suggesting improvements. Researching and analysing market trends and competitors and converting the raw data into detailed reports and actionable insights.Evaluating and assessing the strengths and weaknesses of competitive products and developing comparative statistics and metrics
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