Surjith Kumar
Elevating Brands to New Heights with Strategic Paid Ads, Automation & CRO | 7+ Years of Transformative Results for 150+ Brands
- Role
- Head of Digital Marketing & Operations at Rainbow Media
- Location
- Chennai, TN, IN
- LinkedIn followers
- 500 followers
Experience
Head of Digital Marketing & Operations
Nov 2024 — Present · Chennai, IN
In this role, I: Develop and Execute Data-Driven Marketing Strategies: Leverage insights to optimize campaigns across platforms like Google Ads, Meta Ads, and other performance channels, delivering exceptional results. Build and Empower High-Performing Teams: Train and guide teams to execute successful ATL, BTL, and digital campaigns, ensuring seamless alignment with brand objectives. Drive Digital Transformation: Implement advanced tools, including AI and automation, to streamline operations, track customer journeys, and enhance ROI. Maximize Brand Visibility and ROI: Oversee end-to-end campaign management, achieving outstanding growth metrics such as improved lead generation, customer retention, and revenue. Stay Ahead of Trends: Continuously adapt to evolving industry trends, ensuring innovative and competitive strategies in a dynamic marketplace.
Education
Madras University
B sc , Chemistry
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