Surendra Singh

About Surendra Singh

As a seasoned marketing professional with over 10+ years of experience, I have multi-cultural experience across Indian, American, and Chinese companies. I have a proven track record of developing and implementing successful marketing strategies that drive tangible results. My natural ability of problem-solving enables me to collaborate effectively across various departments and deliver timely solutions to complex challenges. With my expertise in brand development and marketing, I am confident in my ability to lead impactful initiatives that drive business growth and enhance brand reputation. I am a leader with ability to motivate team and create cohesive and competitive environment to deliver peak performance.I\'ve driven growth for startups and established brands alike; from scaling a Startup, India\'s No.1 Autoportal CarDekho (Unicorn) to establishing complete digital presence for traditional healthcare brand Dr. B. Lal Group, I\'ve consistently delivered results.Demonstrated history of working across industries: Artificial Intelligence, AR & VR, Healthcare, SaaS, IT, Health-tech, Construction Technology and Edu-tech (B2B, B2C, D2C etc.)I specialize in Brand Communication, Marketing Communication, ATL, BTL, Media Planning, Lead Generation, Digital Marketing, Alliances, Account Management, Experiential Marketing, Influencer Marketing, Moment Marketing and Channel Marketing.

Experience

1. Head of Growth

   viAct

   Dec 2024 — Present · Kowloon, HK

   Growth Head | Transforming Workplace Safety with AI 🦺As the Growth Head at viAct.ai, I lead strategic initiatives to expand our reach and impact in the workplace safety (EHS) sectror. My role combines sales, marketing, and leadership to ensure viAct’s growth, delivering top-notch AI solutions for EHS Leaders across the world, while also managing P&L for sustainable growth:Strategic Planning: Develop and execute growth strategies that drive demo registrations, brand visibility, and financial sustainability.Team Leadership: Inspire and manage a high-performing sales and marketing team to achieve ambitious targets.Community & Partnerships: Build strong relationships with solution providers, general contractors, and EHS Leaders to create growth opportunities.Data-Driven Decisions: Analyze market trends and performance metrics to optimize strategies and ensure sustained growth.P&L Management: Oversee and manage profit and loss to ensure both revenue growth and cost efficiency: Achieved a remarkable 200X growth in safety events monitoring in just six months (3.2 Million Safety Events/Month). Reached 500+ happy clinets/enterprises in four year, contributing to viAct\'s mission of making safer working a habit. Consistently exceeded monthly marketing (MQL) and sales (SQL) targets, leading the brand in Asia and Middle East. Spearheaded successful campaigns that boosted brand visibility and lead generation. Achieved exceptional enterprise retention rates and improved customer satisfaction.

Education

• Indira Gandhi National Open University

  Master of Business Administration, Marketing

  2019 — 2021

• Board of Secondary Education Rajasthan

  High School Diploma, PCM

  2006 — 2008

• Rajasthan Technical University

  Bachelor of Technology, Computational Science

  2009 — 2013

Skills

• Wordpress
• Business Strategy
• Graphic Design
• Online Advertising
• Software Design
• Web Application Design
• Management Consulting
• Management
• User Interface Design
• Social Media Evangelist
• Marketing
• Online Marketing
• Social Media Marketing
• Leadership
• Customer Service
• Logo Design
• Search Engine Optimization (SEO)
• B2b Marketing
• Operations Management
• Risk Management
• Team Management
• Email Marketing
• Business Development
• B2c Marketing
• Digital Marketing
• Computer Graphics
• Business Analysis