Suraj Gaikwad

About Suraj Gaikwad

Hi, I’m Suraj Gaikwad, a passionate Sr. Email Marketing Specialist and Team Lead with over 5 years of hands-on experience crafting high-impact campaigns that fuel engagement, increase open rates, and boost revenue. Whether it’s creating responsive templates with HTML/CSS, refining CRM strategies, or automating workflows in Hubspot and Mailchimp—I bring a balance of technical know-how and creative storytelling.At Ziff Davis, I’ve helped scale email programs that achieved up to 40% revenue increases through personalized upsell strategies and improved inbox placement rates by 20%. My data-driven mindset enables me to turn analytics into action, using tools like PowerBI and A/B testing to continuously optimize campaigns.But beyond the numbers, what drives me is collaboration and growth—both for my team and the brands I support. My work has earned me consecutive entries in our company’s Hall of Fame and the Culture Champion Award, reflecting both results and values.Looking ahead, I’m excited to take on larger challenges where I can lead marketing automation strategy, scale engagement efforts, and mentor high-performing teams. I thrive in fast-paced, results-driven environments and enjoy solving complex problems with smart, scalable solutions. Let’s connect! Whether you want to talk shop about CRM strategies, automation trends, or need help transforming your email campaigns—drop me a message.

Experience

1. Subject Matter Expert

   Ziff Davis Performance Marketing

   Apr 2025 — Present · Pune, IN

   As Team Lead at Ziff Davis, I drive high-performing email marketing campaigns end-to-end. I strategized and executed upsell/cross-sell campaigns that contributed to 10–40% revenue increases. My focus on clean subscriber lists and bounce monitoring led to a 20% improvement in inbox placement rates. I created engaging, personalized subject lines and content, boosting open rates by up to 40%. Utilizing tools like Hubspot and Mailchimp, I designed dynamic email templates and landing pages using HTML/CSS, significantly enhancing campaign efficiency. I lead multi-project execution under tight deadlines while generating performance reports that guide strategic decisions. My work bridges data and creativity, translating analytics into tangible business growth. Recognized in the Hall of Fame for two consecutive years, I continue to mentor my team and optimize our workflows for impactful outcomes.