Supratik Das

Brand Marketing & Communications Assistant Manager @Nipha Group

Kolkata, IN

Drive and implement 360° brand strategies for B2B and B2C verticals at NIPHA Group and NIPHA Farm Solutions, aligning marketing efforts with business goals and market positioning. Lead integrated digital campaigns across Meta (Facebook, Instagram), LinkedIn, and YouTube, improving brand visibility, awareness, and qualified engagement. • Develop and manage SEO-optimized, product-focused content supported by analytics. Achieve consistent growth in organic traffic and engagement through targeted storytelling and social media strategies. • Oversee the full website lifecycle—from domain/server setup and hosting to regular updates—ensuring real-time visibility and a consistent digital brand presence. Plan and manage national trade shows, dealer activations, and channel marketing programs to drive outreach and distribution. • Spearhead NIPHA’s participation in global exhibitions, including EIMA (Italy), AGRITECHNICA (Germany), and key events across Africa, overseeing event branding, messaging, and marketing collateral. • Lead product photoshoots and video productions to strengthen visual branding across all channels. Enforce a zero-error standard in all creative materials, ensuring brand consistency and compliance with guidelines across digital and print. • Manage performance marketing campaigns via Meta Ads, Google Ads, and segmented targeting, consistently improving ROI and lead quality across corporate and agri-sector audiences. • Collaborate with Sales, Product, and HR teams to integrate brand marketing, internal communication, and employer branding—highlighting company culture, success stories, and team initiatives. • Stay up to date with Agri-tech trends, digital innovation, and platform updates, adapting strategies to ensure brand relevance and performance.

St. Xavier's College (Autonomous), Kolkata

Bachelor of Science (B.Sc.), Chemistry

St. Joseph's College, Kolkata, India

High School, Biology/Biological Sciences, General

Kinematics

Advanced Digital Marketing & Graphic Designing

Harvard University

Microeconomics Of Competitiveness

Alliance Française du Bengale

DELF, French Language and Literature

Grenoble Ecole de Management

Masters, International Business