Sunny Sachdev

About Sunny Sachdev

With over 15 years of experience in media strategy and planning, I lead the digital media planning team at EssenceMediacom, a global media agency that is part of GroupM, the world\'s largest media investment company. I am responsible for developing and executing innovative and effective media plans for some of the most prestigious and demanding clients in the industry, across various verticals and markets.I am passionate about delivering 360 creative solutions that help advertisers achieve their business objectives and build strong brands. I have a strong track record of driving growth, performance, and efficiency for my clients, using data-driven insights, cutting-edge technology, and best-in-class platforms. I have multiple certifications from Google, Amazon, and Trade Desk, demonstrating my expertise and proficiency in digital marketing tools and platforms. I am also an avid learner and a mentor, who enjoys sharing my knowledge and experience with my team and peers.

Experience

1. General Manager at Essencemediacom

   WPP Media

   Nov 2024 — Present

Education

• Copenhagen Business School

  International Summer University Program, B2B Marketing and Marketing to Young Consumers

• Welingkar Institute of Management

  PGDM (MBA), Business Design, Media and Marketing Communications