Sunmeet Singh Chopra
Marketing Executive @KFC UK & Ireland
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WORK HISTORY
Marketing Executive @KFC UK & Ireland
Birmingham, GB
As an Assistant Manager at KFC in Birmingham, I was promoted from Team Leader within just six months due to my exceptional leadership skills and innovative marketing insights. I spearheaded both digital and in-store campaigns for new product launches, driving a significant increase in customer footfall and digital engagement. My ability to create compelling content and seasonal promotions helped elevate brand visibility and customer interaction across social media platforms.As part of my role, I leveraged data analytics tools to assess and optimize marketing campaigns, boosting ROI and refining promotional strategies. I took a hands-on approach to vendor and project management, overseeing contracts and ensuring seamless execution of all digital initiatives. My leadership extended to training new teams, ensuring they were aligned with our brand’s messaging and operational goals, leading to more efficient and consistent service delivery.As a manager with a keen focus on operational excellence, I also handled store-level financial records, P&L management, and EHO compliance. I ensured that marketing objectives were perfectly aligned with business performance, contributing to the continuous growth of both customer engagement and operational efficiency at the store level.
EDUCATION
Mumbai University Mumbai
Bachelor's degree, Management Studies (BMS)
Aston University
Master's degree, Strategic Marketing Management
ABOUT SUNMEET SINGH CHOPRA
I am passionate about crafting impactful digital experiences that drive growth, engagement, and meaningful brand connections. With over 6 years of hands-on experience in strategic marketing, digital advertising, and consumer behaviour analysis, I specialize in creating and executing innovative campaigns that deliver measurable results. Armed with an MSc in Strategic Marketing Management from Aston University, I combine analytical thinking with creative problem-solving to build high-performing strategies across SEO/SEM, paid media, influencer marketing, and marketing automation.Throughout my career, I’ve successfully led cross-channel marketing initiatives for global brands, consistently aligning campaigns with business objectives and enhancing ROI through data-driven decision-making. I thrive in fast-paced, collaborative environments where continuous improvement and innovation are key. Whether it\'s optimizing campaign performance or exploring emerging digital trends, I am always eager to evolve and push boundaries in the ever-changing digital marketing landscape.I am currently looking for new ways to advance and contribute to a dynamic organization. Feel free to contact me if you know of any opportunities that match my skills or if you want to connect.Thank you for visiting my profile!You can contact me at +44 or via email at s••••••••@gmail.com
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