Sunil Chhawri

About Sunil Chhawri

Business Strategy Leader | Corporate Strategy | Growth Strategy | P&L | Go-To-Market | OKR | Online Gaming | Quick Commerce | Consumer Tech | OTT | IIM Calcutta | IIT DhanbadI am a business strategy professional with 7+ years of experience driving growth and high-impact initiatives in the consumer tech and digital B2C space. Currently serving as Lead – Business Strategy at Head Digital Works (one of India\'s leading online gaming companies), I am responsible for defining and executing strategic priorities across the business — from identifying market opportunities and shaping go-to-market plans to building analytics-driven frameworks that inform key decisions. Prior to this, I led brand and marketing strategy at Fraazo (a quick-commerce startup with $50M+ in funding) and drove marketing campaigns for premium sports content at The Walt Disney Company, working across properties like the Premier League, Tennis Grand Slams, and Formula 1. My cross-industry experience spans online gaming, quick commerce, OTT/streaming, and financial services — giving me a rounded perspective on how to build and scale consumer businesses in competitive digital markets. I hold an MBA in Strategy, Finance & Marketing from IIM Calcutta and a B.Tech in Petroleum Engineering from IIT (ISM) Dhanbad. I am also a certified Financial Modelling and Valuation professional (EY, 2024). I am passionate about data-driven decision-making, consumer behavior, and building businesses that create lasting value. If you\'re looking for a strategy leader who combines analytical rigor with a strong commercial instinct — let\'s connect.Open to roles: Head of Strategy | Strategy Director | VP Strategy | GM | Business Development |

Experience

1. Strategy Lead

   Head Digital Works

   Oct 2022 — Present · Hyderabad, IN

   Leading business strategy for one of India\'s largest online gaming companies with $100M+ in annual revenue.Corporate Strategy: Partnered with the CEO and leadership team to define strategic initiatives and drive operational excellence. Built financial models and Annual Operating Plans (AOPs) across multiple scenarios to support high-stakes decision-making. Finalized quarterly product roadmaps in collaboration with product, technology, and marketing teams. Established weekly and monthly performance review cadences aligned to OKRs, and prepared board-level presentations and responses to board queries.Corporate Development: Developed an integrated business plan for the poker vertical following the acquisition of DeltaTech (Adda52). Crafted investment collaterals for the core online Rummy business and built a monetization strategy and business roadmap for the cricket vertical — helping Cricket.com clock revenue for the first time.Strategic Initiatives: Designed and led a 100-day campaign to acquire high-value users and improve ARPU. Led cross-functional projects to improve margins post the GST rate hike in Oct\'23. Supported the CFO in monitoring daily revenue, marketing, retention, and opex spend. Analyzed the competitive landscape in Rummy and Poker to build a strong business case for A23. Identified a revenue drop linked to Wager/Deposit ratio and executed a pilot that improved the ratio. Built dashboards for CXOs and the Board to track business metrics and evaluate strategic options.

Education

• Indian Institute of Management, Calcutta

  Master of Business Administration - MBA, Strategy, Finance & Marketing

  2017 — 2019

• Ryan International School, Navi Mumbai

  Indian Certificate of Secondary Education (ICSE)

• Indian Institute of Technology (Indian School of Mines), Dhanbad

  Bachelor of Technology (B.Tech.), Petroleum Engineering

  2012 — 2016

Skills

• Public Speaking
• Powerpoint
• Microsoft Excel
• Research
• Microsoft Powerpoint
• Marketing
• Reservoir Simulation
• Upstream
• Drilling Engineering
• Reservoir Engineering
• Engineering
• Drilling
• Petroleum Engineering
• Teamwork
• Management