Sunil Sampat

About Sunil Sampat

Email- s••••••••@gmail.com (m)-98••••••80Skilled in Retail Sales (B2C\'), New Client relationships, business development, General trade, Leasing, People management, modern trade, Channel expansion, contract negotiations with 18+ years of accomplished experience in business growth. Passionate in motivating and persuading team members to reach their fullest potential in sales and career. Achieved 30%+ growth in business at Stanley Black & decker in 2022, Achieved 125% of business plan for new project deals even during Covid sentiment at Phoenix Group. Accomplished 30 % higher profitability for my region vs Rest of India over 4 year span at Bose, Reduced Attrition by 18% in a span of 3 years at Bose, increased per capita productivity by 72% using impactful demo standards, funnel approach and team building. Improvised Forecasting by 23%, Planning business strategies, spearheading projects generating enhanced market share during my tenure at Bose. Always open to accepting newer challenges. PGDBM in Retail from Welingkar\'s Institute. Long term Award winning performances in MNC environment through constant learning and upgrading. Accomplishments-Current Role- GM- Leasing1. Achieved 125 % of set business plan in leasing of assets for last 18 months.2. Series of New client acquisitions & relationships despite of zero contact base at the time of joiningPrevious role- Area Sales Manager- West, Bose Corporation1. 18% Y-O-Y growth from the period of 2007 to 2014 & 13% YOY growth from 2014 to 2019. Led a team of 48 members with 12 Store Incharges, 2 City Managers.2. Increase in client conversion from 8% to 14% using smart funnel approach3. Successfully Negotiating fixed cost for 4 struggling sales points and converting them profitable4. Leading the west region to achieve award winning performances.(Best region award- 2017,2018)5. reducing Attrition from 33% to 25% in a span of 2.5 years6. Increasing the ASP by 12% compared to other regions through constant focus on customer focused upselling and cross selling to each prospect7. Increasing trading density through efficient use of space and inventory management. Forecasting accuracy of more than 80%(best in global standards) to ensure lean Inventory model.8. Enhancing demonstration standards of team members through a blend of constant feedback and motivation on product knowledge and communication skills making them more productive and effective in their roles.9. Achieving forecast accuracy of 80%+ for a span of 3 years despite of 50% change in product lines

Experience

1. B2b, Institutional Sales Lead

   Stanley Black & Decker, Inc.

   Apr 2025 — Present · IN

   B2B partnerships, Institutional Sales, Business Development, Collaboration, Negotiation, P&L, team management

Education

• Welingkar Institute of Management

  PG diploma in Business administration

• Shri Chinai College of Commerce and Economics

  Bachelor's degree