Sumit Mishra

About Sumit Mishra

I help industrial and technology businesses accelerate growth through data-driven B2B marketing strategies. With 8+ years of experience at Blue Star E&E, I’ve led marketing across diverse business lines including MedTech Solutions, Data Security, and Industrial Solutions.In my role as National Marketing Manager, I’ve- Increased marketing’s contribution to the sales funnel by 6× through optimized lead generation and nurturing- Boosted sales team efficiency by implementing CRM solutions that improved forecasting accuracy and adoption by 25%- Revamped digital campaigns and corporate web presence, driving a 45% increase in traffic and higher quality inbound leads- Spearheaded brand-building initiatives, including the launch of three new sub-brands and a refreshed value propositionCollaborating closely with leadership and cross-functional teams has strengthened my ability to align marketing strategies with business objectives, while delivering measurable results in demand generation, sales enablement, and customer experience,

Experience

1. National Marketing Manager

   Blue Star Engineering & Electronics Limited

   Apr 2024 — Present · Mumbai, IN

Education

• George High School

  High School

  2006 — 2007

• College of Engineering Bhubaneswar

  Bachelor of Technology - BTech, Electronics and Tele-Communication

  2009 — 2013

• Xavier Institute of Management(XIM Bhubaneswar)

  Master of Business Administration - MBA, Business Management (Marketing)

  2015 — 2017

• College of Basic Science and Humanities

  PCM-IT

  2007 — 2009

Skills

• Digital Marketing
• Java
• Market Research
• Customer Service
• Project Management
• Marketing
• Microsoft Office
• Powerpoint
• Microsoft Excel
• C++
• Business Analysis
• Microsoft Word
• Microsoft Powerpoint
• Html
• Photoshop
• Strategic Planning
• Business Strategy
• C
• Research
• Management
• Leadership
• Social Media