Sumit Saini
Consumer Insights Professional | Brand Strategy | Consumer Behaviour | FMCG , Personal Care , Consumer Durables & Retail
- Role
- Consumer Insights Specialist at Emami Ltd
- Location
- North Delhi, DL, IN
- LinkedIn followers
- 500 followers
About Sumit Saini
As a seasoned Consumer Insights professional with 15 years of experience across both…
Experience
Consumer Insights Specialist
Jul 2024 — Present
Leading Consumer Insights for beauty & personal care brands. Handling leading brands of skin care and hair Care (Oil and Shampoo). Cross functional role which requires collaboration with Brand team, R&D team, Media team and Sales team. Actively tracking and making use of RMS and HHP data to deliver actionable insights for the team
Education
IBS Hyderabad
Master of Business Administration (MBA), Marketing
2009 — 2011
Skills
- Customer Insight
- Analytics
- Business Strategy
- Business Analysis
- Predictive Modeling
- Primary Research
- Analysis
- Predictive Analytics
- Qualitative Research
- Market Analysis
- Customer Analysis
- Sas
- Research
- Management
- Strategic Consulting
- Secondary Research
- Management Consulting
- Statistics
- Strategic Planning
- Competitive Intelligence
- Logistic Regression
- Marketing Strategy
- Spss
- Storytelling
- Data Analysis
- Market Research
- Marketing Analytics
- Segmentation
- Crm
- Statistical Modeling
- Consumer Behaviour
- Competitive Analysis
- Microsoft Excel
- Market Intelligence
- Business Intelligence
- Project Management
- Data Mining
- Quantitative Research
- Requirements Analysis
- Marketing Research
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