Sumit Arora

Analytics, Insights, Measurement Systems

Role
Partner at Pvalue Analytics Pvt. Ltd
Location
New Delhi, DL, IN
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Sumit Arora

Our unifying Brand Experience currency measures individuals’ engagement with brands…

Experience

  1. Partner

    Pvalue Analytics Pvt. Ltd

    Nov 2022 — Present · Delhi, IN

Education

  • Nielsen

    Executive Black Belt, Lean Six Sigma

    2017

  • IISW&BM

    MBA, Marketing

    1999 — 2001

  • Springdales School

    CBSE, Humanities

    1981 — 1995

  • Ramjas College, Delhi University

    BA honours, English

    1995 — 1998

Skills

  • Strategy
  • Qualitative Research
  • Focus Groups
  • Team Management
  • Questionnaire Design
  • Competitive Intelligence
  • Advertising Research
  • Segmentation
  • Brand Equity
  • Online Research
  • Quantitative Research
  • Marketing Research
  • Consumer Behaviour
  • Crm
  • Secondary Research
  • Consumer Behavior
  • Market Intelligence
  • Primary Research
  • Market Research
  • Customer Insight

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Sumit Arora — Partner at Pvalue Analytics Pvt. Ltd in New Delhi, DL, IN | Unifers