Sumathi Thiyagarajan
- Role
- Vice President, Business Strategy & Analytics at Milwaukee Bucks Inc
- Location
- Milwaukee, WI, US
- LinkedIn followers
- 500 followers
About Sumathi Thiyagarajan
Senior Vice President with 20+ years of experience across multiple industries…
Experience
Vice President, Business Strategy & Analytics
Nov 2021 — Present
Serve on the Executive team as the inaugural leader of the Business Strategy & Analytics department. Built, developed and lead a forward-thinking team (7 FTE) to harness the power of data, technology and applied and advanced analytics to drive results. Areas of focus include ticket pricing analytics, predictive analytics, executive-level reporting, market research, CRM management and enterprise program management. Partner with all lines of business (Ticketing Sales & Service, Partnerships/Sponsorship, Marketing, Food & Beverage, Retail and Arena) to optimize revenue management for a $200M+ portfolio. Invited speaker at NBA league meeting, Harvard Business School Field Program Career Panel, and various C-Suite events.
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