Sumantra Ray

Building Employer Brands at Carpediem.in

Role
Senior Brand Architect at Carpediem India
Location
Bengaluru, IN
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Sumantra Ray

Hi! I am a marketing professional with 13 years of experience in brand strategy, digital engagement design, and creative communication. At Carepdiem, I\'m helping organizations discover their employee value propositions and market their talent brand to become an employer of choice. Prior to this, I have had a fair share of experience executing digital, ATL, and 360 campaigns for brands like Pepsi, Michelin Tyres, Aon, Micromax, Mountain Dew, Samsung Mobiles, Maruti, Airtel F1, Artic Vodka, Forever New, NASSCOM, NestAway etc. I am as comfortable exploring the depths of brand strategy as I am with exploring the Himalayas on my motorbike :)

Experience

  1. Senior Brand Architect

    Carpediem India

    Jan 2020 — Present · Bengaluru, IN

    Nurturing brands across a spectrum, from start-ups and SME\'s to established businesses. Planning, developing and executing marketing activities toward enhancing brand stature and performance.

Education

  • Goenka College of Commerce, Calcutta University

    B.Com, Commerce

    2003 — 2006

  • Amity University

    MBA, Marketing & Sales

    2007 — 2009

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Sumantra Ray — Senior Brand Architect at Carpediem India in Bengaluru, IN | Unifers