Suman Singh

About Suman Singh

Experienced and results-driven Project Manager with over a decade of expertise in driving…

Experience

1. Senior Manager - Bsg

   HDFC Bank

   Jun 2022 — Present · Mumbai, IN

   Lead and mentor a 4-member team on strategic credit card initiatives. Transition credit card onboarding from DAP to Adobe Forms, managing project progress across both platforms. Oversee the project lifecycle, from requirements initiation to delivery, ensuring seamless execution and milestone control. Collaborate cross-functionally on requirement feasibility, documentation, and API system integration. Coordinate with stakeholders and vendors for approvals, finances, and timelines. Conduct UAT, perform functional reviews, and ensure compliance with security standards. Utilize Jira and Confluence for project tracking, MS Project for management, and Adobe Analytics and Elastic Tool for performance monitoring.Lead cross-selling initiatives, integrating insurance products with credit cards and promoting credit cards through fixed deposit journeys, aiming for INR 100 crore revenue in FY 2024-25Created a unified onboarding solution by integrating 3 web URLs, facilitating the annual onboarding of 2.3M customers in FY 2023-24 and improving card onboarding percentage from 5% to 12%Ensured compliance with regulatory guidelines for loan-on-card journeys ahead of schedule, increasing business by 61% and meeting FY 2024 updatesImplemented solutions to reduce customer drop-offs, increasing the conversion rate by 15%Recognized as a key contributor to the bank’s card acquisition, improving pre-approved card conversion from 8% to 40% in 1 yearRolled out address handling scenarios using parsing logic, reducing API errors and improving conversion rates by 6%Led Aadhaar mobile match implementation for eKYC and addressed authentication page drop-offs, saving INR 5.3 crores annually and adding 20K+ card conversions per monthDeveloped alternative authentication handling and remarketing campaigns for second authentication drop-offs, resulting in a 4% increase in pre-approved customer conversion

Education

• CITM FARIDABAD

  Bachelor of Engineering (B.E.), Electronics and communication

  2004 — 2008

• Indian Institute of Management, Indore

  Executive program in digital transformation , Digital Transformation

• Manipal university

  Master of Business Administration (MBA), BANKING AND FINANCE

  2010 — 2013

• Max Muellar Bhawan

  level a2, German Language and Literature

  2016 — 2016

• Dav Public School

  +2, Non Medical

  2001 — 2004