Sumaiya Afzal Khan
Marketing Manager @洲际酒店集团
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WORK HISTORY
Marketing Manager @洲际酒店集团
Toronto, ON, CA
Marketing lead for Crowne Plaza Toronto - North York (formerly Pan Pacific Toronto)Lead all marketing initiatives for Pan Pacific Toronto, overseeing promotions, branding, collateral, and creative campaigns that drive guest engagement and revenue growth. Manage end-to-end marketing strategy, ensuring consistency across digital and offline channels.Leverage platforms including Adobe Experience Manager, Oracle, Sprinklr, and Content Square to optimize content, streamline processes, and deliver data-driven results. Collaborate with internal teams and external partners to craft innovative campaigns that elevate the Pan Pacific brand and resonate with diverse audiences.Key Focus Areas: Brand Strategy | Campaign Management | Digital Marketing | Guest Engagement | Marketing Analytics | Creative Direction
EDUCATION
Shaheed Zulfikar Ali Bhutto Institute of Science and Technology
Social Sciences, Social Sciences
ABOUT SUMAIYA AFZAL KHAN
I don’t just create content. I build narratives that stop the scroll and spark conversation.With 7+ years in marketing, I’ve worn many hats: strategist, content creator, storyteller, and sometimes therapist to brands figuring out their identity. My zone of genius? Turning chaotic ideas into crisp strategies and thumb-stopping content that actually delivers.Whether I’m developing a campaign, scripting a reel, or refining a brand’s voice, I bring sharp instincts, cultural fluency, and a deep understanding of what makes people care. I’ve worked across industries, platforms, and goals from scrappy startups to legacy brands always with one mission: make it make sense and make it stand out.Currently freelancing as a Marketing Strategist & Content Creator, I help brands show up online with confidence, clarity, and creativity.
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