Sue Ann Olazabal

About Sue Ann Olazabal

As a marketing leader with a passion for results-driven strategy, I help power brand growth in the tactical gear and protective equipment industry. At Slate Solutions, I lead all marketing initiatives—from brand development, graphic design, product positioning to digital strategy, and trade shows.Working closely with executive leadership, I’ve helped refine and unify the Slate brand, building awareness among military, law enforcement, and tactical professionals. My approach blends creative execution with strategic insight, ensuring every campaign, product launch, and asset aligns with business objectives.My foundation in B2B marketing was built during my time as Marketing Manager at Anago Cleaning Systems and Marketing Director at Thrift City, where I launched multi-channel campaigns, loyalty programs, and data-driven initiatives that continue to influence my work today. Whether it\'s refining a brand’s voice, managing cross-platform strategies, or leading SEO efforts, I’m committed to delivering marketing that drives measurable results.

Experience

1. Marketing Manager

   Slate Solutions, Llc

   Jan 2025 — Present · Davie, FL, US

   As the Marketing Manager at Slate Solutions, I lead the marketing department and oversee all aspects of the company\'s marketing strategy. From branding and creative design to social media to website management and event marketing, I ensure that our brand presence remains strong and cohesive within the tactical industry. I develop and execute marketing campaigns that drive engagement, enhance brand awareness, and support the Slate brand. Additionally, I manage cross-functional collaborations to align marketing initiatives with company objectives, leveraging both digital and traditional marketing channels for maximum impact.

Education

• McArthur High

  General, General

  1998 — 2001

• Broward College

  Associates, Communication

  2001 — 2003

• Florida International University

  Bachelors, Public Relations

  2003 — 2007

Skills

• Strong Verbal Skills
• Blogging
• Web Content Management
• B2b
• Direct Marketing
• Small Business
• Corporate Branding
• Website Content Management
• Event Planning
• Press Releases
• Promotions
• Advertising
• Fundraising
• Marketing Strategy
• Marketing Communications
• Facebook
• Publicity
• Photoshop
• Social Networking
• Brand Awareness
• Online Marketing
• Nonprofits
• Posters
• Market Planning
• Social Media Marketing
• Brand Development
• Marketing
• Non-Profits
• Leadership
• Interpersonal Skill
• Copywriting
• Flyers
• Editing
• SEO
• Smo
• Public Relations
• Internal Communications
• Media Relations
• Strong Writing Skills
• Social Media Management