Sue Landers
- Role
- Director of Digital Marketing & Content Strategy at Brooklyn College
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Sue Landers
Strategic nonprofit leader, writer, and consultant with 15+ years of experience driving…
Experience
Director of Digital Marketing & Content Strategy
Sep 2022 — Present
Develops, implements, and oversees college-wide marketing plans to achieve institutional admissions and advancement goals. Key Accomplishments: • Directed digital advertising campaign delivering 27MM impressions, 140K clicks, and 2K leads. • Led creative development of virtual tour, which drew 15K users and 3K inquiries in its first year.
Skills
- Content Management
- Web Content
- Web Content Management
- Internal Communications
- Web Content Writing
- Sharepoint
- Digital Strategy
- Content Strategy
- Books
- Management
- Program Management
- Nonprofit Management
- Stakeholder Management
- Team Leadership
- Publications
- Higher Education
- Creative Writing
- Program Development
- Communications
- Writing
- Project Management
- Publishing
- Strategy
- Teaching
- Press Releases
- Copywriting
- Vendor Management
- Stakeholder Engagement
- Research
- Leadership
- Social Media Communications
- Marketing Strategy
- Content Development
- Managing Media Relations
- Published Author
- Copy Editing
- Community Engagement
- Strategic Communications
- Public Speaking
- Proofreading
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