Sudipta Pal
Deloitte | IIM Ahmedabad | Enterprise MarTech Transformation | Digital Transformation
- Role
- Director at Deloitte
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Sudipta Pal
With over 21 years of experience in Digital Transformation across Banking and Insurance, I bring deep domain expertise in Martech, customer experience design, and enterprise architecture modernization. At Deloitte, I help leading BFSI organizations reimagine customer experience and marketing by driving Martech-led transformation. My focus is on building data-driven strategies, omni-channel journeys, and real-time personalization that create meaningful engagement and measurable business impact.At ICICI Bank, I successfully led the transformation of the bank’s Marketing Technology at Enterprise level, through Content Management and Campaign Management strategies, driving measurable outcomes.I led the ICICI Bank’s enterprise level transformation through integration of Adobe Experience Platform (AEP) and Adobe Experience Manager (AEM) with the bank’s core digital channels—internet banking and mobile banking—ensuring alignment with strict data security and compliance guardrails. Have led enterprise level digital transformation programs for North America insurance major delivering from client location in USA. Proven track record of aligning technology with business strategy to drive impactful customer engagement and growth at scale.
Experience
Director
Sep 2025 — Present · Mumbai, IN
Driving customer experience through Martech transformation for leading BFSI organizations by shaping strategy, designing marketing architectures, and implementing omni-channel personalization frameworks. Collaborate with business and technology leaders to deliver scalable solutions that optimize engagement, compliance, and growth.
Education
Makardah Bamasundari Institute, Howrah
Higher Secondary, Science
1997 — 1999
Siddaganga Institute Of Technology
B.E., Electronics and Instrumentation
1999 — 2003
Indian Institute of Management Ahmedabad
Executive MBA - Senior Management Program, Business Administration and Management, General
Ramakrishna mission vidyapith Purulia
Std X
1990 — 1997
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